https://www.nytimes.com/2026/09/16/arts/peter-max-trippy-artist-of-counterculture-era-and-beyond-dies-at-88.html?smid=nytcore-ios-share
For his legions of fans, Mr. Max would always remain an avatar of the 1960s counterculture in its happiest, most innocent phase. Whatever the year, and whatever the occasion, his work always breathed the spirit of the 1960s. When the De Young Museum in San Francisco organized an exhibition in 2007, the title said it all: “Peter Max and the Summer of Love.”
“Just as The Beatles had the music, I had the images,” he told Crain’s New York Business in 2007. “Kids would buy the posters and look at them as they listened to the music. It was like their MTV.”